Total Wine & More
Student Work
Graphis New Talent 2023 Honorable Mention
Total Wine & More is the country‘s largest independent retailer of fine wine and spirits. The objective of the re-brand campaign is to establish an elevated identity that highlights what makes them different from competitors. With a design that conveys their more serious perspective and expertise in the intricacies of the products they sell and the close relationships they have with their producers. Inspired by the stencil labeling one would find in a wine or whiskey barrel because they are an integral part of the whiskey and wine-making process.
Photography by Mariangelis Pagan
Some Images Sourced from Unsplash, Pexels, Flickr, and totalwine.com.